What Is Multi-Carrier eCommerce?

If you’ve only used shipping for personal or low volume shipments, it may seem pretty straight forward. You select a carrier and you pay the necessary postage to ship an item based on weight, distance, or speed. You drop the package off at one of the carrier’s brick and mortar locations or at a mailbox, and then they do the rest.

However, when you’ve got a budding eCommerce business that is growing its sales from weekly to daily orders, you’ll quickly find that shipping isn’t quite so cut and dry. Shipping can have a big effect on your bottom line, and so it’s imperative that you optimize your shipping operations.

eCommerce shipping has become progressively more competitive, with many consumers choosing to do a lot of their shopping online and industry giants like Amazon making it faster and cheaper for people to get their goods. If you want your cut of the eCommerce pie, you’re going to be going up against pretty big names in order to compete for your customer’s time, money, and attention.

The Solution to the eCommerce Shipping Problem

In order to make faster shipping possible at these incredibly low prices, eCommerce companies need to optimize their shipping costs through a practice called multicarrier eCommerce, or using multiple carriers to ship their goods to different locations. Choosing to use different carriers on a package-by-package basis can vastly reduce your shipping costs by optimizing different pricing schemes based on weight, origin, destination, and travel speed.

Beyond that, sometimes your customers want a specific carrier, as they have contracts with carriers that allow them to get better rates. Without a proper system to manage going between carriers, you may not be able to cater to this customer’s needs effectively. Having a multi-carrier shipping system helps you cater to your customer’s specific requests in a way that single carrier just can’t.

As you can imagine, choosing different carriers on a per package basis and then tracking each and every package across carriers can get a little overwhelming and confusing for business owners big and small. That’s why many companies outsource this service to a company that specializes in eCommerce shipping and knows all the ins and outs.

What FirstMile Can Do to Help

FirstMIle is just that company. We’ve been helping companies of every size and market optimize their shipping in order to reduce costs, save time, and provide the best possible experience for every company. Our system makes it easy and fast for your customers to get their items either from their desired carrier or from the best carrier for the job, selecting from a range of local, domestic, and international carriers.

FirstMile is your source for all the eCommerce shipping services you could need. For the competitive edge your company needs to make it big, hire FirstMile for eCommerce shipping, fulfillment services, and multicarrier services. Visit our website today and fill out a short survey to get a quote and learn more about what we can do for your business.